Bursting the marketing bubble
Covid 19 and Greenhouse Gas Greta. Black Lives Matter and #MeToo. Digital disruption in general and the next unseen global shockwave. The world around us is changing faster and fas
Data management is key to capital markets competitiveness
Counterpoint · EPISODE 3: DATA MANAGEMENT KEY TO CAPITAL MARKETS COMPETITIVENESS Data is at the heart of how the capital markets and its institutions will become more effective, e
Paragon named to PRNews 2020 Agency Elite Top 100 List
NEW YORK – August 18, 2020 – Paragon Public Relations (“Paragon”), an award-winning full-service communications firm, has been named to PRNews’ 2020 Agency Elite Top
The Olympics Games 2020 – a content marketing marathon
Ready. Set. Market. You may not have heard it but on July 23, exactly one year before the start of the postponed 2020 Tokyo Olympic Games, the pistol was fired to start one of the
Counterpoint- Episode 2: Treasury market reforms must go further
Counterpoint · EPISODE 2: TREASURY MARKET REFORMS MUST GO FURTHER New technologies and trading venues are creating new opportunities in the US Treasury market, particularly in the
Treasury market reforms must go further
The success of any market depends on confidence and trust, but nowhere more so than in the trading of US Treasuries. It’s the world’s biggest asset class – with over $15 tril
Role of fintech in the capital markets
Counterpoint · EPISODE 1: ROLE OF FINTECH IN CAPITAL MARKETS The evolution of Fintech, its role in the capital markets and its strategic importance in driving efficiency and compe
What matters… in black and white
Tweeting about serious issues like racism is easy. Creating content that positions a brand as ethical is also a (socially distanced) walk in the park. But making a real difference
Marketing is a simple game… if you spot the next Michael Jordan
In 1996, I interviewed Michael Jordan in the changing room at the San Antonio Alamodome as he prepared for the All-Star game. It did not feel like an interview with a normal human
Data lakes or fountains of knowledge?
Given the noise around IT transformation and innovation, the only surprise is that so few financial institutions seem to be embracing change with any obvious strategic commitment.