It’s time to think again!
The next time someone tells me they are “thinking outside the box”, it may be more than I can do to stop myself from screaming. It’s (oxy)moronic, as are so many
The Ryder Cup – a sporting and marketing phenomenon
(Image: GETTY) The four annual golf majors are fantastic sporting occasions but the Ryder Cup, which takes place at Le Golf National in France this weekend, is bigger and better, a
What a 96-year Old Taught Us About Communication
Denis Norden, left, and Frank Muir in their office in the 1950s writing scripts for the radio show Take It from Here. Photograph: Popperfoto/Getty Images Denis Norden, who died on
Tools for Success in Financial Services & Fintech PR
Today’s financial markets operate at lightning speeds and are constantly monitored by regulators and compliance organizations to ensure there is a level playing field for all par
PARAGON WINS GOLD STEVIE® AWARD IN 2018 INTERNATIONAL BUSINESS AWARDS®
Winners to Be Celebrated at Gala Event on 20 October in London, England Hoboken, NJ – 30 August 2018 – Paragon Public Relations LLC was named the winner of a Gold Stevie® Awar
Quirky Football Unveilings – Evolving use of Social Media
With the memories of the World Cup still fresh in our minds, the football (soccer) season is back underway with most top-tier European leagues having already played their first wee
Be heard – opinions matter
Corporate communications can be risk-averse and consequently unchallenging, but the objective should often be the opposite – to engage your audience by being thought-provoking an
[INFOGRAPHIC] A guide to corporate philanthropy
“Good actions give strength to ourselves and inspire good actions in others.” – Plato The “good action” of philanthropy should be a priority for any company t
5 top tips for writing blog lists – or listicles!
The internet is packed with lists of bite-sized chunks of information that are simplistic clickbait designed to boost traffic, but a well-designed list of great content is a fantas
Changing Methods of Marketing – From a Gaming Industry Perspective
It would be incredibly difficult to find someone who has never played at least one video game in their life. The stereotypical view is that video games are made only for male teena