Exceptional Service from Amtrak. Wait, What?
This blog is part 1 of a 3 part series on client service. I recently had an experience that I just have to share with you. It made such an impact on me that I’ve been thinking ab
On or Off the Record
A journalist’s job is to report the news and uncover stories that are captivating and pertinent to their beat. As a public relations professional, my job is to get clients in fro
The Perks of Perks
Summer Fridays, gourmet catering, pre-cation, onsite childcare, education subsidies, unlimited vacation days, and complimentary gym memberships. These are just a handful of example
Good Behavior is Good Business
Here’s the truth: collaborative, respectful partnerships generate the most impactful results. When the relationship between a PR agency and a client is mutually considerate, stre
#DigitalMarketing
External perceptions of businesses are built largely on the foundation that your company chooses to cultivate. Your reputation, whether online or word-of-mouth, undoubtedly underpi
What Sets Financial PR Apart from Consumer Lifestyle PR?
Many people’s notion of the responsibilities of a public relations specialist is heavily skewed by Samantha Jones’ portrayal of a PR maven on Sex and the City and Shauna Robert
Why Paragon, Mike?
In my first weeks at Paragon I’ve had many conversations with friends and colleagues that always seem to reach the same question: why Paragon, Mike? I thought it would be fitting
Challenge the conventional
“Conventional wisdom” is a roadblock for substantial progress. A college professor once said that the most important thing we could learn was to question everything, respectful
A Day at Paragon
Everyone has their own way of looking at things. The same piece of art can have multiple meanings depending on each viewer’s perspective. The same goes for experiences.
It’s Alive! (Your Content, That Is)
The lifetime of your content should not end with its concluding paragraph. Whether it’s a 10-page white paper on a market trend or a 300-word blog post on an industry event, the