Full-time work and grad school: It’s possible!

Feb 11 2019

“An investment in knowledge pays the best interest.” – Benjamin Franklin

If you’re fortunate enough to work for an employer that genuinely encourages your professional and academic growth – take advantage of it! The business world is constantly evolving as new technologies and industries disrupt the workforce. In order to survive and thrive professionally, it’s vital to continue learning and expanding your capabilities. Taking classes to learn a new skill, obtain a certificate, or even earn a higher degree will make you more valuable to your employer and clients. According to a research study by the U.S. Department of Education, two-thirds of job openings will require postsecondary education or training by 2020.

With encouragement and support from the entire Paragon team, I recently began a 24-month MBA program at Montclair State University. As the new semester begins, I would like to share some tips to successfully balance graduate school and working full-time. Read more…

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Webinar 101 [INFOGRAPHIC]

Jun 18 2018
Creative. Interactive. Global. Cost efficient. Real-time. On Demand.

These are just a few characteristics used to describe webinars. A webinar is a web-based video or audio conference that connects an individual or group host to a global audience. Professionals invest time into webinar research and planning because it is ultimately used as an educational business tool. For the hosting company, this results in an organic way to improve SEO while becoming known as “industry experts.” Adding a user registration step to the webinar process is also a great way to capture new leads and relevant industry contacts. Companies that publish webinar content have experienced a substantial increase in brand awareness, lead generation and overall credibility.

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8 Internship Lessons, As told by The Office

Internship Lessons
Jul 7 2016

As my first month of being a Paragon intern comes to a close, I feel as if I have already learned so much. There is a lot more that goes on in the day-to-day public relations world than I had thought and I can’t help but relate my experience to one of my favorite TV shows, ‘The Office.’

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6 Tips for Amateur Graphic Designers

Sep 26 2014

I studied advertising in college. Yet somehow, since graduating, I’ve found myself in not one, but two positions where graphic design plays a primary role in my day-to-day. It’s safe to say self-education has been a major theme of my life for the past two years. Here are six tips & tricks I’ve accumulated during that time.

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