Social Media: Timing is More Valuable Than You Think
Data today is ubiquitous and can be quite overwhelming at times. But while information may be easy to access in this day and age – particularly since the rise of Twitter, Lin
Build your brand by paying it forward
Professionals in all industries are constantly receiving solicitations for donations. The issue that most face is, as prevalent as they are, it is difficult to choose which one is
In 2015, Aim for Agility
To be resolute is to be set in your ways. In my mind, this is not the ideal state to embrace a new year full of opportunities.
Instagram’s Ruthless New Filter
It’s no secret that the influence social media carries generates some serious bankability these days. With companies and brands actively seeking influential users to endorse thei
Think benefits, not features
While most of us have already wrapped up our holiday shopping – save for a few final items – we can still take away more from the process than just gratitude from our g
Hashtag Holidays
The holiday season is upon us and that means a number of annual trends are becoming evident. Holiday music in every store, lights all around, and men dressed up as Santa on street
Content Marketing: Get Real
You’ve heard a lot about content marketing. And sure, it all sounds simple enough. Write a lengthy white paper and then implement a campaign to break it into various distribution
It’s Not 1989 Anymore
Taylor Swift has had a busy fall. In October she released her latest album, 1989, which sold a staggering 1.287 million copies in its first seven days, making Swift the only woman
Unstuffing Your Message: A Cautionary Tale
I’m still full from Thanksgiving. Very full. Let’s face it – a more accurate name for the last Thursday in November may well be “National Day of Semi-Historical Overindulg
Don’t ask who won the election, ask how
On Tuesday, November 4, the United States of America experienced a historic national election…kind of. Americans at large don’t appear to invest themselves too heavily in midte