Should copywriters be concerned about AI?
AI copywriting tools have been around now for a few years, but there has always been a level of scrutiny as to their effectiveness at creating engaging and logical copy. When these
Signing Off – The Great Resignation and Journalism
$16,000. That was my first salary as a reporter coming out of college. It was my dream job, and I was genuinely excited, but whew, it was still only $16,000. I had studied for four
How the changing nature of journalism affects pitching
Cision’s recent State of the Media Report has provided helpful insights into the changing role of journalism and how to keep up with the evolving field of public relations. With
A Perfect Pitch: Music to My Ears
Everyone has that one song they can’t skip. The type of track that you can play on repeat and never get sick of listening to. As a hip-hop enthusiast, I have quite a few, but eac
How to make a PR professional uncomfortable
Are facts merely pieces of information, to be played like chess pieces, when we feel they are to our advantage? Or should the truth be our moral compass, guiding our moves, regardl