Beyond the Press Release: Survival Skills for Public Relations
“But what do you really do?” The amount of times I’ve been asked this question by friends, family and new acquaintances upon hearing that I’m in Public Relations initially
The continuing decline of print cements case for online-based strategies
As one of the UK’s leading national papers goes online-only, the final warning has been served on traditional PR. Influence has been digitized and democratized, but this is an op
Econoblogosphere challenges financial PR
Journalists like to complain about how press officers for financial institutions have restricted access to bankers and enforced more message discipline in recent years. This has ma